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Facebook Marketing
Facebook Marketing – An Effective Social Media Marketing Tool
Why Us
<pclass=”ta”>At Incepte Pte Ltd. We strive to provide one-of-a-kind Facebook Marketing services to our clients. We are not your usual agency in Singapore, but we always find the latest Facebook marketing tools and techniques. Our team understands data analysis and conceptualizes creative marketing campaigns and content, intending to make you stand out from the rest of your competitors. And with years of experience under our belt, we have already proven our worth in the industry. Several companies in different industries have entrusted us with their Facebook marketing, and they are always above satisfied with our services. We vow to the same for your social media account Email us right now and let our agency develop a Facebook marketing strategy for your business!
Creative
Flexible
Results-Oriented
What We Can Help You To Achieve
At Incepte Pte Ltd., we make sure to help your business grow through our elaborate Facebook Marketing strategies. We understand that every business requires different tactics, and our team will undergo the task of analyzing your Facebook account to provide the best recommendations. If you are wondering how you can benefit from our team, check the quick list below.
Increase Leads and Online Sales
Increase Brand Awareness and Engagement
Increase Web Traffic and Quality of Traffic
Conceptualise
Campaigns and Strategies
Introduction of FB Marketing & its importance
Facebook is still the leading social media platform and is tagged as the industry giant. As the largest social media in the world, it has more than 2.74 billion monthly active users, 66% of whom log in daily. And by the looks of it, the number of users is estimated to grow year after year.
With such a large user base, ignoring Facebook marketing can be a costly mistake for most marketers and brands, not just in Singapore but in other parts of the globe. Your customers and potential market are definitely using Facebook. And if your business is not on it, then you are missing out – BIG TIME!
Facebook marketing, when done right, can communicate your brand’s core message and personality. It can attract and engage both new and existing customers. Plus, it can convert mere visitors into actual customers.
While Facebook can generate massive revenue for your business, Facebook ads require a unique marketing strategy and attention to actually perform, especially since the algorithm on Facebook is ever-changing. To excel in this landscape, not only do you have to come out with interesting contents and campaigns on a daily basis, you also need to be able to do the following:
- Be on top of trending articles and viral contents
- Monitor current marketing campaigns, lead-generating landing pages, social ads etc.
- Conduct research on the latest happenings in the industry
- Answer customer’s enquiries and handle any unfavourable feedbacks
- Use web analytics software to monitor performance and suggest actions for improvement
Incepte Pte Ltd.’s team can do these and more.
If you are still wondering how beneficial Facebook marketing is, we have laid it down for you.
Be found by current and new customers
If your company has a presence on Facebook, then it is another place for your existing customers to interact with you. This strengthens their loyalty to your brand, and it increases the chance for potential customers to find your business in Singapore or in other parts of the globe.
Target people by their demographics
One of the most exciting features of Facebook Ads is the ability to target your market. This could be based on their age, gender, location, interests and many others. With this Facebook feature, you can maximize every dollar spent by your company for your Facebook marketing campaign.
Measurable results
Facebook provides you with all the tools and data to let you measure the success of your advertising or marketing campaign in real-time. You can easily track the activity from your ads and our team can analyze the reports so you can take the best step.
Drive traffic to your website/blog
Facebook marketing can increase the reach of your blog contents, thereby increasing exposure and awareness for your business in Singapore and potentially worldwide.
Increase your SEO ranking
Facebook marketing can improve your search engine ranking due to the social signals it creates.
Our Key Differences
Video Creation
Some agencies are not capable of creating impeccable videos for your company. But with Incepte Pte Ltd., we have a professional team that can handle it.
Custom Visual Creation
If requested, we can create unique and custom visual assets for your business. This will help you stand out from the competition, and is way better than using stock photos for Facebook.
Monthly Review
We always want to check if our Facebook strategies are working. And we can only do that by conducting monthly reviews.
Dedicated Team
Facebook Marketing is no easy feat, and we understand its complexities. Thus, we are assigning a dedicated team in Singapore to work on your Facebook strategies that are tailored-fit for your business.
Experience
Our pool of Facebook experts has years of experience under their belts. They are always on the lookout for the best Facebook marketing practices, and will implement the same for your page.
Conceptualization of Campaigns
A successful Facebook campaign strongly relies on its conceptualization based on facts and data. At Incepte Pte Ltd., we create a logical blueprint for your Facebook marketing campaigns.
Case Studies
Testimonials
See why Incepte Pte Ltd. is one of the best digital marketing agencies in Singapore. Our clients have spoken, and we are proud of the results we delivered to their companies.
Facebook Marketing FAQs
1. Which is better to use for marketing, Instagram or Facebook?
Both social media platform serves different purposes and demographics. In general, Facebook is a complete package for any brand/company.
2. How do you plan your Facebook marketing strategy?
After understanding your business, we will propose different strategies depending on your KPI. For retainers (more than 6 months), we will propose both short-term and long-term strategies. These strategies will be dependent on factors like what your competitors are doing, whether you are a new or established business, and whether you have a database.
3. Will you post on our behalf on our Facebook account?
This depends on your business needs. If you are engaging us for ad-hoc campaigns, we can do dark ads (ads that don’t show up on your Facebook timeline). For full Facebook page management, we usually post the ads on the timeline for better engagement.
For organic posts, we will definitely post on your Facebook page.
4. Is there a dedicated team to work on our Facebook account?
Each of our client will be assigned with an overall contents in-charge and accounts manager.
5. How much should I spend for my Facebook marketing?
We have to look into some key factors such as the duration of the campaigns, number of ads you will be running as well as the type of marketing strategies you are planning to work on. In general, our clients spend between S$1,000 to S$3,000 on Facebook Advertising per month.
6. How do you measure success for Facebook marketing?
This depends on the objectives of the campaign and type of ad format we use for the campaign. Most ads that we work on are generally to increase leads/online sales so the metrics we commonly looked at are cost per lead, cost per click, cost per landing page view, etc. And we track conversions from Google Analytics so we can also compare the acquisitions from other sources such as Paid Ads and Organic Traffic to further analyse the campaigns ROI.
7. Are you going to respond to comments and DMs?
We do provide addons for community and timeline management for comments and DMs but clients usually respond the comments and DMs themselves.
8. When can we see the results of your Facebook marketing strategy?
We generally see results once ad campaigns are live. However, in order to increase the ROI, we usually take 2-3 months to A/B test advertisements and optimise the ads further.
9. What are your Facebook Marketing packages like?
Depending on your requirements, we will customise our Social Media Marketing packages according to your business needs. In general, our scope of work covers from creative copywriting to visuals creation such as graphics, videos and gifs to ad optimisation.
10. Can we engage you to work just on the Advertising campaigns since we have someone to work on the Facebook page maintenance?
Of course. We will be happy to customize a package for your advertising campaigns.
Contact Us
- 18 Sin Ming Lane #06-21 Midview City Singapore 573960
- +65 6513 8528
- enquiry@incepte.com
